Backend as a Service (BaaS) : Making Apps Developers Life Easier

BaaS stands for "backend as a service". Baas is a model which addresses the cloud computing requirements of mobile app and web developers by providing a unique way of connecting their apps to cloud services.

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Mobile and web applications make use of a similar features on the backend, including user management push notifications, analytics, and cloud storage 

These services have their own API that must be individually included into an app and the developers are required by some services to roll a custom back end solution.This is often a time consuming and very complex process.

BaaS provides a consistent way to manage back end data by serving as a bridge between front end of an application and various cloud based back ends through a united API and SDK. There is no need for developers to redevelop their own backend for each and every services that their apps need to access which indirectly leads to save time and money.

It provides availability, scalability  and security which leads to making the developer's life easier when apps become more popular.

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Backend as a service (BaaS) which is also called as "mobile back end as a service" (MBaaS), provides a way to web and mobile app developers to link their applications to backend cloud storage with which it also provides some additional features such as  push notifications, user management and integration with social networking services. These services are provided through the use of customized software development kits and application programming interfaces . BaaS is a comparatively recent development in cloud computing, with most of the companies offering BaaS are started in 2011 and more.

Backend as a Service companies provide easily integrated cloud based backends for mobile app developers. Not as well as Infrastructure as a Service (IaaS), Software as a Service (SaaS) or Platform as a Service (PaaS), the BaaS ecosystem has quickly developed from a niche vertical into an fastest growing industry segment.

In the recent years opportunities in the Mobile applications market has grown constantly with huge market traction and Mobile applications have become a most profitable business segment in the IT market. There is huge competition in the mobile applications market and while buying the a mobile handset availability of variety of useful mobile applications in the application store has become a key constraint. Due to the advancement and popularity of mobile applications, there is huge competition in the market and a necessity for faster mobile application is increasing due to the increasing popularity of the ‘Bring your own device’ culture.

It is forecasted that the global BaaS market is expected to grow from $216.5 million in 2012 to $7.7 billion in 2017. This constitutes a compound annual growth rate (CAGR) of 104% from 2012 to 2017. According to the current scenario Entertainment applications segment continues to be largest market for BaaS. In terms of locations, North America is continued to be on peak.

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